Get ready to feel the pulse of Latin America right on the shores of Pattaya! On the evening of May 9, 2025, the Asoke Latino Band transformed Centara Grand Mirage Beach Resort into a tropical dance floor, setting the perfect soundtrack for X2 Logistics Network’s annual gathering. From the first note of the timbales to the final crescendo of congas, guests were swept away by the colorful energy and infectious beats of Thailand’s foremost Latin ensemble.

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A Night of Sizzling Latin Flavors

As delegates and partners of X2 Logistics Network converged on Centara Grand Mirage Beach Resort, anticipation was high for an evening of networking, relaxation, and—most importantly—spectacular live entertainment. Asoke Latino Band did not disappoint. Sporting their signature crisp white shirts and vibrant salsa‐inspired attire, the nine‐piece band took the stage on the resort’s open-air beachfront pavilion as the sun dipped below the horizon.

Throughout their two‐hour set, Asoke Latino delivered an electrifying blend of:

• Salsa Classics: From Celia Cruz–inspired horn lines to intricate piano montunos, the band navigated traditional and contemporary salsa arrangements, encouraging attendees to take to the dance floor.
• Merengue & Bachata: Infectious beats had guests pairing off for bachata spins and merengue shimmies on the soft, sandy dance area.
• Reggaeton & Latin Pop: A seamless transition into chart‐topping reggaeton hits and Latin Pop mashups energized the audience, bridging generational tastes and keeping the momentum alive well into the evening.

Frontman and timbales virtuoso Akaraporn “Cheer” Sanprasit led the band with contagious charisma, while vocalists Adolfo Gutierez and Saruda “Baibua” Trachoo‘s sultry, powerful voice delivered every lyric with passion. Backed by a dynamic horn section (trumpet and Saxophone), locked‐in rhythm section (congas, bass, and piano), and polished percussion (timbales and cowbell), Asoke Latino created an immersive, multi‐sensory experience that left no one standing still.

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Centara Grand Mirage Beach Resort: A Tropical Oasis

Nestled on Pattaya’s famed beachfront, Centara Grand Mirage Beach Resort provided the idyllic backdrop for this high‐energy performance. The resort’s landmark “Atlantis‐themed” architecture—complete with cascading waterfalls, lush tropical landscaping, and a winding free‐flow water park—added to the evening’s sense of escape. As guests arrived poolside and sipped signature cocktails beneath swaying palms, the stage lights on the beachfront pavilion cast a warm glow against the deep blue sea.

The venue’s seamless indoor‐outdoor design allowed attendees to enjoy the evening breeze while sampling a curated selection of international canapés and Thai‐inspired hors d’oeuvres. Elegant lounge seating and festoon lights created an inviting atmosphere—perfect for making new connections or unwinding with colleagues after a day of workshops and keynote presentations. As the band’s rhythms filled the air, the crowd naturally gravitated toward the sand, where impromptu dance circles formed beneath the moonlit sky.

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Tailored Entertainment for X2 Logistics Network with Asoke Latino

X2 Logistics Network has built its reputation on innovation, global collaboration, and a people‐first ethos. In curating their event entertainment, the organizers sought an act that embodied those same values of diversity, connection, and high‐energy performance. Asoke Latino Band, with its multicultural lineup (Thai and international musicians) and track record of engaging audiences from Bangkok to Phuket, was the ideal choice.

Throughout the night, X2 Logistics Network representatives expressed delight at how seamlessly the band’s repertoire catered to attendees of all ages and backgrounds. From supply chain executives grooving to classic salsa tunes to younger team members cheering on the inevitable Latin dance‐off, the performance became a unifying highlight. The band even treated the crowd to an interactive dancing segment, inviting a handful of logistics professionals to “join the band” and dance on the stage, creating unforgettable memories (and a few good‐natured laughs).

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Asoke Latino Highlights & Takeaways

1. Cultural Fusion: Asoke Latino’s polished musicianship spotlighted the band’s ability to bridge Thai, Latin, and global musical traditions, reflecting X2 Logistics Network’s cross‐border ethos.
2. Immersive Ambiance: By leveraging Centara Grand Mirage’s beachfront setting and resort amenities, the event struck the perfect balance between formal networking and relaxed tropical fun.
3. Team‐Building Through Music: The collective dance floor and percussion‐jam segment fostered camaraderie, encouraging attendees to break out of their comfort zones—an unexpected but welcome team‐building exercise.
4. Unforgettable Memories: Between the fireworks display over Pattaya Bay and the final encore of “Suavemente,” many guests agreed it was the highlight of the entire conference.

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Follow Asoke Latino

If you missed Asoke Latino Band’s exhilarating performance at X2 Logistics Network’s Pattaya event, mark your calendars for next year’s gathering—and keep an eye on Centara Grand Mirage Beach Resort’s event calendar. Asoke Latino will continue bringing authentic Latin flair to some of Thailand’s biggest corporate and social stages. Whether you’re a seasoned salsa dancer or just ready to try your first bachata step, their combination of talent, showmanship, and genuine warmth guarantees an evening you won’t soon forget.

Stay tuned for updates on upcoming appearances at Havana Social Club in Bangkok and special resort showcases throughout Thailand. In the meantime, relive the highlights, watch behind‐the‐scenes footage, and plan your next dose of Latin heat with Asoke Latino Band. ¡Vamos a bailar!

On March 24, 2024, the Asoke Latino Band four-member ensemble, took the stage at the Thammasat University Rangsit Campus Fair, delivering a high-energy set that brought Salsa, Merengue, and Reggaeton rhythms to the student crowd.

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Asoke Latino Band Performance Details

• Date: March 24, 2024
• Venue: Thammasat University, Rangsit Campus (Fairgrounds)
• Lineup:
  • Lead Vocals & Guitar: Adolfo Gutierez
  • Bass & Backing Vocals: Billy Alcordo
  • Saxophone & Backing Vocals: Chawanin Suebwong
  • Drums/Timbales: Akaraporn “Cheer” Sanprasit

From 6:00 PM until just past 8:00 PM, the quartet played a seamless mix of classic Latin dance standards and contemporary chart-toppers. The set opened with a driving Reggaeton rhythm to build up crowd participation.

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Highlights & Setlist

1. “Se Au Te Pego” (Michel Teló)
   A vibrant opener that immediately energized the audience with its inviting dancing rhythm.
2. “Vivir Mi Vida” (Marc Anthony cover)
   Lead singer Adolfo invited attendees to sing along, creating an impromptu sing-aloud that echoed around the fairgrounds.
3. Merengue Dance Break
   The band paused between songs to demonstrate basic Merengue steps, prompting a group of students to join in on the dance floor.
4. Reggaeton Mash-Up
   Mixing hits like “Despacito” and “Bailando,” the quartet showcased its versatility—melding pop sensibilities with tight Latin grooves.
5. “La Vida Es Un Carnaval” (Celia Cruz cover)
   As a closing number, this classic had the crowd clapping along, creating a communal, celebratory atmosphere.

Throughout the set, the band’s four musicians demonstrated tight chemistry—each instrumental break flowing seamlessly into the next. Cheers and applause punctuated every chorus, especially during the interactive Merengue segment.

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Audience & Atmosphere

Thousands of students and faculty strolled through the fair, enjoying food stalls, campus-club booths, and the Asoke Latino Band’s performance at the central stage. Many attendees commented afterward on social media that the band’s Latin rhythms provided a refreshing contrast to the usual Thai-pop acts typically featured at campus fairs. Several students shared videos of the performance, noting how effectively the four-piece lineup filled the open space with vibrant sound.

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Asoke Latino Band Background

Formed in 2017 by university friends, Asoke Latino has become a fixture in Bangkok’s Latin-music scene. While their standard lineup often features nine musicians, this particular four-piece configuration is designed for festival and fair bookings, maintaining the band’s signature energy in a more compact format. Their appearances at venues like Havana Social Club (Sukhumvit Soi 11) and events such as Agodafest have solidified their reputation as Thailand’s leading purveyors of Latin dance music.

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For students at Thammasat University Rangsit, the March 24 performance offered both a cultural showcase and a chance to dance under the evening sky, underscoring why Asoke Latino Band’s four-piece is one of the most sought-after Latin ensembles on Thailand’s live-music circuit.

On October 27, 2024, Avani+ Hua Hin Hotel welcomed a wave of Caribbean rhythms when Asoke Latino 4 took center stage at the LogX conference’s evening reception. Designed as a boutique showcase of Latin music, their high-energy set infused the event with vibrant salsa, bachata, and reggaeton beats, transforming the hotel’s rooftop lounge into an impromptu dance floor. From the first conga-driven groove to the final piano-montuno flourish, Asoke Latino 4 captivated delegates, local guests, and visitors alike.

About LogX at Avani+ Hua Hin

LogX is the leading Southeast Asian logistics and supply-chain symposium, drawing professionals from across the region to Hua Hin each spring. In 2024, organizers chose Avani+ Hua Hin for its beachfront elegance and versatile event spaces. While the daytime agenda covered panels on “Smart Warehousing” and “Green Transportation,” the evening reception sought to reflect Thailand’s cosmopolitan spirit—and that’s where Asoke Latino 4 stepped in.

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Who Is Asoke Latino 4?

Asoke Latino 4 is an offshoot of Bangkok’s celebrated Asoke Latino ensemble, streamlined to a quartet for a tighter, more intimate sound. The lineup on October 27 featured:

• Lead Vocals & Guitar: Adolfo Gutierez, whose soulful voice and charismatic stage presence served as the focal point of every number.
• Piano & Backing Vocals: Billy Alcordo, whose intricate montuno patterns and lush chord voicings laid the harmonic foundation.
• Bass: Park, providing a tumbao bass groove that knits together each song’s rhythmic elements.
• Drums & Percussion: Nattanon “Mee” Kimkua, whose tight, syncopated patterns propelled dancers onto the floor.

With decades of combined experience in Thailand’s Latin-music circuit, these four musicians distilled Asoke Latino’s signature sound into a dynamic, portable format—perfect for an upscale hotel setting.

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The Asoke Latino 4 Performance Atmosphere

As the sun dipped below the Gulf of Thailand, the Avani+ beachfront transitioned into a warm, lantern-lit stage. Conference attendees in casual beach attire mingled over tropical cocktails, curious to see how Latin music could complement a logistics networking event. When Asoke Latino 4 launched into their first number, jaws dropped and heads began to nod. The infectious call-and-response section had more than a few delegates stepping onto the dance floor, clapping along as Adolfo encouraged everyone to “move your hips!”

Highlights of the set included:

• Classic Salsa Medley: A seamless transition from one song to another, showcasing Billy’s agile piano prowess and Mee’s dynamic drumming.
• Intimate Bachata Outro: Slowing the tempo, the band stripped back to nylon-string guitar and soft vocals for “Stand by Me (Bachata Version),” allowing speakers and VIP guests to share dance steps under the starlight.
• Reggaeton Mashup: Wrapping up the night, Asoke Latino 4 energized the crowd with a Reggaeton set—mixing “Bailando” with “Despacito” and modern chart-toppers, proving that logistics professionals can indeed salsa (and sneaky reggaeton) at 9 PM.

Throughout the 90-minute set, the quartet navigated tempo changes effortlessly, drawing applause after every chorus and instrumental break.

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Audience Reaction & Networking Vibes

Although LogX’s core focus was cargo-tracking technologies and warehouse robotics, many delegates later remarked that the evening’s musical interlude became a networking highlight. Mid-performance, several small groups formed dance circles, breaking the ice between supply-chain managers, port-authority officials, and last-mile delivery startups.

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Looking Ahead

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Find Out More about Asoke Latino 4

• Photos & Videos: https://www.facebook.com/asokelatino
• Upcoming Gigs: Follow Asoke Latino on Instagram and Facebook to catch their next live performance in Bangkok or beyond.
• Book the Band: If you’re planning a corporate event, wedding, or private party in Thailand, inquire about Asoke Latino 4’s availability through asokelatino@networkinc.net.

Experience the rhythm of Latin America—right here in Hua Hin!